Bloomberg
Bloomberg

Private capital firms are starting to swap software systems for hard hats as the artificial intelligence boom forces the industry into a quick rethink of its priorities.

The likes of Blackstone Inc., Bain Capital and Brookfield Asset Management Ltd. have all been talking of an increased focus on heavy assets with low obsolescence. This so-called HALO trade is targeting makers of everything from ship engines to conveyor belts that are considered less likely to be made extinct by AI.

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“People are looking for terra firma,” Blackstone President Jonathan Gray said in an interview. “There is a lot of interest across public and private markets in real, tangible assets – medical supplies, energy, real estate, industrials.”

Jonathan Gray, president and chief operating officer of BlackstoneSource: Bloomberg
Jonathan Gray, president and chief operating officer of BlackstoneSource: Bloomberg

Some of the hottest deals in the European market right now underscore the shift. Private equity buyers are competing for Volkswagen AG’s heavy diesel engine unit, there’s a three-way battle shaping up for British aerospace supplier Senior Plc, and Advent and Cinven are discussing the sale of TK Elevator at a potential value of €25 billion ($29 billion).

Meanwhile, firms including Triton Partners, Warburg Pincus and Brookfield have been raising new funds to invest in industrial technologies, data centers and the once-unloved defense sector.

Anuj Ranjan, chief executive officer of Brookfield’s private equity unit, said more capital was moving into industrials for two key reasons: a need to secure supply chains following the pandemic, and the potential for AI to transform the way things are made.

“Manufacturing is one of the least digitized sectors in the world,” Ranjan said. “Industrial businesses may still look similar from the outside five years from now, but what they produce and how they produce it won’t look or feel the same.”

Software Selloff

The HALO shift is coming at the expense of fresh bets on software, a sector that’s benefited from more than $1 trillion of private equity investment over the last five years, according to data compiled by Bloomberg — roughly double what the industry has spent on industrials over the period.

The start of 2026 has brought a reckoning in the form of new AI tools from startups like Anthropic PBC that threaten the business models of many software-as-a-service companies sitting in private equity portfolios. It’s suddenly led to fears of overexposure to the sector and potential writedowns on assets that become hard to sell.



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