CARE has launched as the world’s first total wellness platform that integrates biological, psychological, social, and spiritual health into one connected ecosystem. The brand was founded by Tevin Lucas, a former college football standout turned pastor, and Douglas Warstler, co-founder of the viral social app Yik Yak.
CARE’s total wellness platform began with a phased rollout in February 2026 through the CARE Founders Club, an early access experience offering personalized practices, holistic resources, community-driven tools, and expert-backed frameworks.
At its core, CARE addresses what it perceives to be a foundational problem of modern systems — the fact that often, dimensions like step counting, meditation, therapy referrals, and social connection are treated as isolated pursuits when in reality a person’s physical recovery from injury is deeply affected by their mental state, their emotional wellbeing is shaped by their relationships, and their spiritual health influences their ability to find meaning during hardship.
Image Credit: CARE
